Chapter 1747: Launch of a New Brand ④

Launching a new brand had somehow become quite interesting. Of course, this is because Anima and Caraway have taken care of the various difficult aspects, but it can also be said that things are going extremely well.

Incidentally, the brand name was the result of various discussions and consultations with Alice and the others. In the end, we decided on the name “Nifty”. It’s apparently an ancient word in the Demon Realm that means “Mountain Where Spirits Dwell”.

Since Nebula is the Spirit that created most of the products we sell and it fits with the mountains standing in a row logo, I think the name is quite good.

[Well then, I’ll take care of the advertising. The target audience will be mainly nobles, so rather than flashy advertising, I suppose I’ll go with a rumor-mongering approach.]

[I’m counting on you, Alice.]

Alice will be helping out in promoting the brand, and she’s currently in detailed discussions with Anima. Just with her assistance, I already feel like success is certain. Well, considering how amazing the products Nebula originally created were, I think success is already inevitable but……

[Hey, Alice, Anima. Should I go visit some people I know and do some publicity too?]

[That’s quite the frightening thing you’re saying there, Kaito-san…… Hmmm. If something related to Kaito-san occurs, that would also mean the authority from all sides would, hmmm. Well, considering the importance of brand image, making use of well-known personalities is a good strategy.]

[I don’t like the thought of troubling Master…… but I also don’t want to disrespect Master’s desire to do something……

Honestly, with Alice handling the advertising, I feel like anything’s already possible, but as Anima said, since we’re establishing this brand, I do feel like doing something.

[Then, how about Kaito-san recommend the prototypes to those among your acquaintances who seem to like tea?]

[Indeed. It could be good to recommend them to Ein-sama and Jutia-sama, who like tea and seem to know many other like-minded people.]

[I see…… Ein-san also wanted some tea leaves and sugar cubes, so that might be a good idea.]

According to Kuro, Ein-san really wants the new tea leaves and sugar cubes, and how she had been indirectly urging her about 3 to 5 times a day for them…… so if I brought them to her, she’d probably be extremely delighted.

[Yes, if I was the one to visit Ein-san, I feel like things would get troublesome…… In the first place, that person prioritizes her maid job above all else, so she won’t meet with just anyone who comes to visit. However, as she provides special attention in matters related to Kaito-san, even putting her maid duties aside if necessary, it would be best for Kaito-san to bring the samples for a smooth interaction.]

Although some people may misunderstand because of how frequently I meet her, Ein-san never really appears in public except for maid-related events such as the Maid Olympia.

However, as she had declared me “her second priority within the world”, she prioritizes me more than maid-related matters, so it’s easy for me to meet her because she makes time as soon as I visit her.

No, Alice would probably be able to meet her easily if she wanted to, but in her case, there’s a high possibility of a troublesome matter happening with how Ein-san regards her as her rival.

[Well then, I’ll bring samples to Ein-san and Jutia-san and ask them to recommend it to their acquaintances who also like tea.]

[Yes, please.]

Now that the plan has been decided for the time being, I’ve decided to head to Ein-san and Jutia-san’s homes. While I’m not sure how it’s like with Jutia-san, Ein-san seems to be really anticipating it, so it might be a good idea to promptly send out a hummingbird her way.

<Afterword>

Serious-senpai : [Kaito’s personal connections and Alice’s information network…… what an amazing combination. In fact, even if they just focus on the nobles, they’ll be flooded with reservations that would likely end up becoming a competition.]